Boomers Embracing Social Media
It’s no secret that adults aged 50-plus are the Internet’s largest and fastest-growing constituency. And their slow but steady adoption of social networks is allowing them to flex the muscle behind the force. Boomers are able to be active, socially connected, and powerful spenders in retirement like no generation before.
ZeroDivide 2009 Report
We invite you to learn more about our grantees and community partners.
Our 2009 year-end report is now available online.
What Defines a Generation?
Generation Y (Millenials) are history's first "always connected" generation. Gen Y connects through words, voices and images. Steeped in digital technology and social media, they treat their multi-tasking hand-held gadgets almost like a body part.
According to a report from PricewaterhouseCoopers and Retail Forward, entitled The New Consumer Behavior Paradigm: Permanent or Fleeting?, for the first time in the last three recessions, it will not be Baby Boomers at the heart of the economic recovery, as the recession has taken a bite of their savings and retirement accounts. This time it is the Gen Xers and Millennials who will be driving the recovery.
ZeroDivide Statement on FCC's National Broadband Plan
ZeroDivide applauds the National Broadband Plan, released today by the Federal Communications Commission. The first-ever federal plan for expanding broadband deployment and use in the U.S., this is a crucial and historic step in ensuring an equitable future for underserved and disadvantaged communities.
ZeroDivide and Broad Spectrum of Organizations Endorse FCC’s Broadband Adoption Recommendations
Broad Spectrum of Organizations Endorse FCC’s Broadband Adoption Recommendations; Civil Rights, Housing, and Media Groups Representing Millions Sign On
San Francisco, California — The Joint Center for Political and Economic Studies, One Economy and ZeroDivide submitted a letter in support of the broadband adoption and utilization recommendations issued this morning by the FCC. The Commission is preparing to deliver the first-ever National Broadband Plan to Congress on March 17th.




